Ster reclame

Ster reclame

Customer portal for media buying

Customer portal for media buying

Ster is responsible for the broadcast of radio and television ads on National Dutch Channels. They have a portal where their customers manage tv, radio and online campaigns. This portal needed an upgrade.

We started by creating a multidisciplinary team. Then we mapped out the challenge and ideal journey. We also established a long term goal and a challenge.

We've looked at the current portal. We did this in a workshop. What is good and what can be improved? Taking into account both qualitative and quantitative data. As a result, I created a clickable demo. We tested this demo with advertisers.

We incorporated the learnings and the full UX was built by me. To support rapid development and design, I took the current brand guides and transformed those into a range of components. All together, those building blocks formed a Design System, specifically for this portal.

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Did I caught your interest?

Let's get in touch

Did I caught your interest?

Let's get in touch

Did I caught your interest?